Bloomingdale's Soaks Up the Sun in Santa Monic

Upon entering, customers will be greeted with a new take on the trademark Bloomingdale's signature black and white checkerboard flooring. The traditional black and white marble was swapped out for a staining technique directly on the concrete floor to coordinate with the overall industrial chic feeling.

The checkered pattern leads customers through an innovative cosmetic area complete with brands like Space NK, Trish McEvoy, and La Prairie, amongst others. Highlights including interactive treatment bars such as the Benefit Brow Bar and a French-inspired perfumery including Chanel, Creed, and Jo Malone will complete the experience.. Fashion accessories are decorative items that supplement one's garment, such as fashion jewellery,jewellery rings,gold jewellery,women's jewellery.You can wholesale jewellery.

The first floor will also house an elaborate women's shoes area which is another example of the unique industrial meets posh pairing as cement floor aisles run alongside rich patterned rugs featuring glowing luminous white boxes displaying the shoes. In this area you'll find such designers as Stuart Weitzman, Loeffler Randall, Belle by Sigerson Morrison, Tory Burch, and many more. A mural of the Santa Monica Pier constructed of glittering sequins reflects Bloomingdale's commitment to intertwine the nearby beach community into the overall design of the store.

Also on this floor is the expansive women's handbag space including such designers as See by Chloe, Rebecca Minkoff,. Fashion accessories are decorative items that supplement one's garment, such as fashion jewellery,jewellery for sale here,we aupply womens accessories,jewellery rings,gold jewellery,women's jewellery.You can wholesal Longchamp, and Burberry. This area features a dramatic lattice ceiling detail that springs off the back wall of the department and climbs across the ceiling. Fine jewelry from David Yurman and John Hardy, watches from Michele and Michael Kors, and other women's fashion accessories including brands such as Alexis Bittar and Me & Ro, can also be found near this area.

Inspired by the California sun, special attention was given to sunglasses. A massive selection of shades from Dior, Prada, Oliver Peoples, Ray-Ban and more will be presented inside an innovative display that features a variety of holes cut into a luminous wall fixture.

Men will be able to complete their look from head to toe all on the first floor. A "lab" area will not only feature trend-setting designers, but also a unique denim area with a canvas backdrop that appears artistically tattered and worn. Glossed white walls paired with black and chrome details give an overall masculine and modern feel. A sampling of vendors in this men's area includes James Perse, Richard Chai, and Loomstate.

A variety of other men's designers such as John Varvatos and Theory will all be housed in dedicated pavilions scattered throughout the first floor.

The men's shoes including designers such as Billy Reid, To Boot New York, Converse, and Hugo Boss will be inside a unique oak pavilion featuring a cement wall with fractured glass displays -- a distinct showing of luxury mixed with cement and weathered materials.